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Building websites that work: why I use Wix Studio for SMEs
I use Wix Studio to create websites that don’t just look good but work hard for your business. In this blog, I share why it’s a great choice
Marc Bates
Mar 113 min read


AI in marketing, Part 3: Data-driven decisions made simple
Drowning in data? AI makes analytics simpler, smarter, and actionable. Discover how SMEs can turn insights into growth. Data-Driven...
Marc Bates
Feb 113 min read


AI in marketing, part 2: Content creation that speaks volumes
AI isn’t here to replace creativity—it’s here to amplify it. Discover how SMEs can use AI to supercharge content creation without losing the
Marc Bates
Dec 10, 20244 min read


Making sense of AI in marketing: Bridging simplicity and sophistication for SMEs
Artificial intelligence isn't just a buzzword—it's a game changer for SMEs looking to supercharge their marketing efforts.
Marc Bates
Nov 25, 20243 min read


Why resilience and adaptability will shape the future of SMEs
It's easy to feel uncertain during a time of global change. Yet, this period offers SMEs a chance to stand out, innovate, and build...
Marc Bates
Nov 6, 20242 min read


Three critical tasks for health and safety branding and communication in the workplace
In the health and safety sector, clear branding and communication are crucial for business success and user safety.
Marc Bates
Sep 12, 20246 min read


Crafting Melius Pharma's digital identity: Case study celebrating ten years of Balanced Marketing
Delve into the success story of Melius Pharma, where Balanced Marketing crafted a compelling brand identity and developed a dynamic website.
Marc Bates
Aug 27, 20243 min read


Bridging tradition and innovation: Crafting a balanced marketing strategy for SMEs
Marc Bates explores the importance of integrating digital and traditional marketing methods, along with strategic partnerships.
Marc Bates
Aug 13, 20246 min read


Celebrating a decade of Balanced Agency and a new beginning for Balanced Marketing
Celebrating 10 years of Balanced Agency with achievements, a fresh look, and SME marketing. Cheers to 10 more as Balanced Marketing!
Marc Bates
Jul 29, 20244 min read
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